WE ARE CURRENTLY STILL FINALIZING THE
2012 LINE-UP OF ACTIVITIES. THE LISTING BELOW IS
FROM 2011 AND SERVES JUST AS A REFERENCE OF
POSSIBLE LINE-UP OF TOPICS & ACTIVITIES

AUG 3, 2011 (DAY 1 – WED)

TASTE EXPO STAGE (WTC)

10am	The Art of Italian Cuisine by Chef Salvatorre de Vincentis,Italian Chef, Edsa Shangri- La, Manila
11am	Cooking Authentic Cantonese Cuisine by Chef Tony Sum Kok Loong, Executive Chinese Chef, Edsa Shangri-La, Manila
12nn	Cooking Demo with Sunbest by Chef Mike Bautista
1pm	Best Cooking Results With Advance Cooking Technology
2pm	Corn Supremo: Marca Leon Polenta and Marca Leon Corn Oil
3pm	Food for Better Life by Chef Mike Bautista
4pm	Cake Decorating by Ms. Evelyn Villegas
6pm	Easy Juicing with Breville

TASTE EXPO STAGE (SMX)

10am	International Cuisines by Oriental Merchants
11am	Culinary Demonstration by Century Bangus
12nn	Baking Quality with California Cheese by Chef Robert Jorin
2pm	Cooking with GE
3pm	Fruits & Vegetables Carving by the Hotel & Restaurant Chefs Association of the Philippines (HRCAP)
5pm	International Cuisines by Oriental Merchants

SEMINAR ROOM A (WTC)

10am	European Breadmaking (P800)
2pm	Ferna’s World of Flavors

SEMINAR ROOM B (WTC)

10am	Food Safety
1pm	Coffeology I ™
2pm	Restaurant Management Innovations (P800)

AUG 4, 2011 (DAY 2 – THU)

TASTE EXPO STAGE (WTC)

10am	Modeling Edible Animal Sculpture by Chef Peachy Juban
12nn	Innovating your Cooking Experience…100% Healthy Fast & Easy
1pm	Best Cooking Results with Advance Cooking Technology
2pm	Cooking Demo by Center for Asian Culinary Studies (CACS)
3pm	Mix & Match Beverages by Da Vinci Gourmet Syrups & Sauces
4pm	Culinary Session with Sunnex Chef Niño Logarta
6pm	Dundee Try Me! - experience the taste of Crocodile Meats

TASTE EXPO STAGE (SMX)

11am	Healthy Cooking
12nn	French Cuisine by ICF-FEU
2pm	Successful Pizzas with US Dehy, Tohm Lehmann
5pm	Cooking with GE
6pm	Culinary Delights by ELBA

SEMINAR ROOM A (WTC)

10am	Hopia The Old Fashioned Way (P800)
1pm	Internet Marketing by Donald Lim
3pm	How To Apply Fiber Technology Into Your Meat Products (P500)

SEMINAR ROOM B (WTC)

10am	Importance of a Coffee Training Program
11pm	Creating Profits from Signature Beverages
1pm	Tropicalized Chocolate Cakes, Pastries & Confectionery
4pm	A-Z’s of Opening a Café/Restaurant

SEMINAR ROOM C (WTC)

10am	Food Safety by Ecolab
11- 6pm	The 7-Point Formula for Successful Food Cart Start-up and Operations Home Based Commissary Operations & Distribution (P2,500)

AUG 5, 2011 (DAY 3 – FRI)

TASTE EXPO STAGE (WTC)

11am	Easy Juicing with Breville
12am	Cooking Demo with Sunbest by Chef Mike Bautista
1pm	Best Cooking Results with Advance Cooking Technology
3pm	Tapas Celebration by Chef Mike Bautista
4pm	Culinary Session with Sunnex Chef Mitchie Sison
6pm	Dundeeliscious

TASTE EXPO STAGE (SMX)

10am	Delicious and Healthy with Umami, speaker Doctor Nemencio Nicodemus and cooking demonstration by Chef Rosebud Benitez
12am	Australian Meat Innovations by by Chef Danny Russo (Meat & Livestock Australia)
2pm	US Dehy for Caterers and Food Manufacturers, Chef Jill Sandique
5pm	Cooking with GE

SEMINAR ROOM A

10am	How To Be A Canteen Concessionaire (P800)
2pm	How To Start A Quick Food Business (P800)

SEMINAR ROOM B

11am	Food Costing by Aileen Jaraza of Blue Plate Consultancy Inc. (P500)
1pm	LPG Product Knowledge and Safety Seminar
2pm	Food Safety by Ecolab
3pm	Brew Profits from Espresso
4pm	Choosing the Best Legal set-up for your Business

SEMINAR ROOM C

11am- 6pm

How to Start and Manage your Catering Business (P1,500)

AUG 6, 2011 (DAY 4 – SAT)

TASTE EXPO STAGE (WTC)

10am	Malaysian Cuisine by Chef Alex Chong, Executive Chef, The Heritage Hotel Manila
12nn	Wilton Cake Pops by Chef Jackie Ang-Po
1pm	Best Cooking Results with Advance Cooking Technology
2pm	Wilton Cookie Pops by Chef Booboo Maramba
3pm	Sousvide Cooking with Chef Philip Golding
4pm	The Ultimate Beverage Applications & Flairtending Demonstrations
5pm	Healthy - Meaty - Dundee

TASTE EXPO STAGE (SMX)

10am	Cooking with the PBA Players by Petron
12nn	International Cuisines by the Hotel & Restaurant Chefs Association of the Philippines
2pm	Ang Sikreto ni Eddie “Manoy” Garcia Revealed – Healthy Recipes with U.S. Dried Fruits & Nuts by Chef Jill Sandique and Eddie Garcia
3pm	Ocean Bartending 101
5pm	Flavors on Fire
6pm	Cooking with GE

SEMINAR ROOM A

10am	From A Hobby To A Profession: Learn The Secret of Foodstyling & Food Photography Seminar By Mark Floro and Linda Floro (P1,000)
4pm	Plated Desserts by Chef Ernie Babaran of Iscahm (P500)

SEMINAR ROOM B

10am	Success thru Technology with PLDT SME
11am	Prospects in the Barista Profession
1pm	Easy Profit Coffee Business
3pm	How to Start and Operate a Meatshop Business (P800)

SEMINAR ROOM C

10am	Marketing Innovation by Mr. Josiah Go
11am- 5pm	Effective Marketing of your Brand Online and Offline (P1,500) 1. Anton Diaz “Blogging and Facebook Marketing Secrets Revealed” 2. Sulit.com.ph “Best Techniques using Online Classified Ads to reach your Target Market” 3. Jovel Cipriano "Using E-commerce to sell Dilis & Dried Mangoes to the World (the PinoyDelikasi Experience) 4. Eireen Diokno Bernardo “Selling to the Global Marketplace using Ebay and Paypal"

SMX CONVENTION CENTER ACTIVITIES

2011 PHILIPPINE CULINARY CUP

Competition Categories :

a.    K – SAVORY CATEGORIES

1.   K1  -   FILIPINO CUISINE CHALLENGE
  2.   K2  -   YOUNG CHEFS TEAM CHALLENGE
  3.   K3  -   AUSTRALIAN LAMB
  4.   K4  -   U.S. BEEF
  5.   K5  -   U.S POULTRY
  6.   K6  -   PORK
  7.   K7  -   LOCAL FISH OR SEAFOOD
  8.   K8  -   PASTA
  9.   K9  -   ICE BREAKERS

b.    P – PASTRY CATEGORIES

1.   P1  -   PLATED DESSERTS
2.   P2  -   WEDDING CAKES
3.   P3  -   PASTRY BAKERY SHOWPIECE
4.   P4  -   PRALINES and PETIT FOURS
5.   P5  -   DRESS the CAKE
6.   P6  -   ASIAN PASTRY CUP 2012 QUALIFYING ROUND
7.   P7  -   FANTASY DESSERTS

c.   B – BEVERAGE CATEGORIES

1.   B1  -   PHILIPPINE BARISTA CUP
2.   B2  -   FLAIRTENDING
3.   B3  -   MIXOLOGY/CREATIVE COCKTAILS

PCC STAGE

Watch Out for the complete line-up of Cooking Demos by renowned chefs from all over the world!
among them, the one-time cooking demo of CHEF EWALD NOTTER, the world's finest confectionary chef

Note: All schedules subject to change without prior notice. Limited seats available at first come first serve basis. Paid seminars are as specified, otherwise it is for free.